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Expert Opinions - Page 12

From holidays to shopping sprees: How commercial events fuel mobile app growth
Valentine's Day

From holidays to shopping sprees: How commercial events fuel mobile app growth

Commercial events like Valentine's Day and Christmas boost mobile app installs and engagement across dating, entertainment and food delivery sectors.

By Ender Ozcan • 4 min read • Fri, 4th Apr 2025
Adobe Summit 2025: Creativity for all as Shantanu Narayen hails 'Golden Age' of design
Digital Transformation

Adobe Summit 2025: Creativity for all as Shantanu Narayen hails 'Golden Age' of design

At Adobe Summit 2025, CEO Shantanu Narayen declared a 'golden age of design', where AI expands creativity's reach, empowering marketers and hobbyists alike.

By Donovan Jackson • 4 min read • Mon, 24th Mar 2025
Fail fast, succeed faster: The CFO's take on marketing
Fintech

Fail fast, succeed faster: The CFO's take on marketing

Senior leaders in marketing are urged to embrace a fail-fast mentality, breaking down silos and proving marketing's impact on business, says a CFO expert.

By Greg Dos Santos • 5 min read • Mon, 24th Mar 2025
Live and Interactive: The tech-driven future of digital storytelling
Customer Experience

Live and Interactive: The tech-driven future of digital storytelling

As storytelling evolves in the digital age, brands must adapt to interactive formats like live blogs to engage audiences and foster deeper connections.

By Naomi Owusu • 5 min read • Fri, 21st Mar 2025
How the desire for truly unified communications is transforming the telecoms industry
Unified Communications

How the desire for truly unified communications is transforming the telecoms industry

The telecoms industry is undergoing a seismic shift towards unified communications, driven by the demand for seamless, cloud-based telephony solutions.

By Steve Flavell • 5 min read • Fri, 21st Mar 2025
Adobe ANZ MD Katrina Troughton: It's not about AI, it's about better marketing
Marketing Technologies

Adobe ANZ MD Katrina Troughton: It's not about AI, it's about better marketing

Katrina Troughton, Adobe ANZ MD, champions AI as a transformative marketing tool at the Adobe Summit, emphasising creativity and efficiency over fear.

By Donovan Jackson • 3 min read • Fri, 21st Mar 2025
AI diagnostics reshaping healthcare through accuracy & speed
Health Technologies

AI diagnostics reshaping healthcare through accuracy & speed

AI diagnostics is transforming healthcare by enhancing accuracy, speeding up disease detection, and reducing errors across lab tests, imaging, and genomics.

By Kevin Cramer • 4 min read • Mon, 17th Mar 2025
Harnessing Automation and AI to Transform IT and Business Management
Artificial Intelligence

Harnessing Automation and AI to Transform IT and Business Management

Automation and AI are revolutionising IT management, enabling professionals to escape mundane tasks and boost productivity, paving the way for greater innovation.

By Edgar Zacharjev • 5 min read • Thu, 13th Mar 2025
The Resilience Roadmap – Six steps to building business strength
Partner Programmes

The Resilience Roadmap – Six steps to building business strength

Amid a 50.2% rise in critical financial stress affecting nearly 47,000 UK businesses, experts outline six essential steps to bolster resilience in 2025.

By Nevil Durrant • 6 min read • Mon, 10th Mar 2025
Technology feeds curiosity - and it needs inquisitive women
EduTech

Technology feeds curiosity - and it needs inquisitive women

On International Women's Day, a women in tech shares her passion for STEM, encouraging others to embrace their curiosity and creativity in a dynamic industry.

By HoayPing HP Lam • 3 min read • Sat, 8th Mar 2025
DEI: A blessing or a burden in the workplace?
Unified Communications

DEI: A blessing or a burden in the workplace?

Debates surrounding diversity, equity, and inclusion policies in workplaces intensify, with advocates and critics discussing their impact on meritocracy and culture.

By Renuka Nadkarni • 4 min read • Sat, 8th Mar 2025
Signals of change: improving gender diversity in telecoms
Unified Communications

Signals of change: improving gender diversity in telecoms

Women account for less than one-fifth of the UK telecoms workforce, prompting calls for companies to create more inclusive cultures to boost female representation.

By Rebecca Dobson • 5 min read • Sat, 8th Mar 2025
Make your team 10% more effective: a fresh approach to sales kick-off events​
Education, Learning & Training

Make your team 10% more effective: a fresh approach to sales kick-off events​

As the new year dawns, tech firms worldwide prepare for sales kick-off events aimed at boosting team effectiveness, but many struggle to achieve tangible results.

By Jess MacGillivray • 5 min read • Sat, 8th Mar 2025
The power of lived experiences in driving accessibility
eLearning

The power of lived experiences in driving accessibility

Advancements in technology are reshaping education, yet barriers to accessibility remain, particularly for the 20% of students with disabilities.

By Dr Amy Lomellini • 4 min read • Sat, 8th Mar 2025
IWD 2025: Beyond the Barriers: Empowering Women Leaders in Tech
Health Technologies

IWD 2025: Beyond the Barriers: Empowering Women Leaders in Tech

On International Women's Day 2025, leaders in tech urge for meaningful actions to empower women and tackle the persistent gender gap in STEM fields.

By Staff Writer • 5 min read • Fri, 7th Mar 2025
Riding in safety: How technology can protect female passengers on the road
Marketing Technologies

Riding in safety: How technology can protect female passengers on the road

This International Women's Day, focus on advancing female safety in travel as technology and chauffeur services enhance the security of solo female passengers.

By Susan Knox • 4 min read • Fri, 7th Mar 2025
IWD 2025: The AI-Ready generation: Transforming learning, teaching & future careers
Robotics

IWD 2025: The AI-Ready generation: Transforming learning, teaching & future careers

As AI transforms industries, educators urge for enhanced STEM learning to bridge the skills gap and empower the AI-ready generation for future careers.

By Dr Rashmi Mantri • 4 min read • Fri, 7th Mar 2025
IWD 2025: Celebrating the boons of an environment that is conducive to all
Cybersecurity

IWD 2025: Celebrating the boons of an environment that is conducive to all

As International Women's Day approaches, the tech industry reflects on the crucial role of women like Nicole Eickhoff and Jenny Mulcahy in shaping an inclusive environment.

By Lisa Berg Rydsbo • 5 min read • Fri, 7th Mar 2025
Empowering women in tech: Lessons learned from making AI more accessible for businesses
Artificial Intelligence

Empowering women in tech: Lessons learned from making AI more accessible for businesses

As AI technology grows, so must opportunities for women in tech; breaking barriers through mentorship and education can make the field accessible to all.

By Viccy Winter • 5 min read • Fri, 7th Mar 2025