Clare Hobby stories

Clare Hobby is an author with a deep-seated interest in the environmental and social implications of technology. Her writing often focuses on the nuanced challenges that the Information Technology (IT) sector faces, particularly concerning sustainability and ethical considerations. Through her insightful stories, Clare aims to shed light on the complex intersection between technology and environmental stewardship.

One of her notable works explores the prevalence of 'greenwashing' within the IT industry. Here, Clare delves into the risks associated with false environmental claims made by companies in their pursuit of market advantage. By dissecting a new report by TCO Development, she offers valuable guidance for IT buyers, helping them navigate the murky waters of misleading claims. Clare's commitment to uncovering the truth behind corporate environmental promises highlights her dedication to fostering a more transparent and sustainable IT sector.