Customer retention stories

Exactly.com has launched Apple Pay Express Checkout, letting UK merchants offer one-tap payments to reduce online cart abandonment and speed up sales.

PvX reveals most teams misjudge scaling, showing top cohorts reach >150% net ROAS by M12, highlighting consistency and long-term growth over fast payback.

Forrester predicts a 30% cut in display ad spend by 2026 as audiences shift to entertainment platforms and AI search reshapes marketing budgets.

Australian retailers face rising returns fraud yet must adopt smarter tech-driven policies over stricter rules to protect loyal customers and retain sales.

Australian retailers gear up for a $166 billion peak season, focusing on savvy inventory and loyalty strategies to turn seasonal buyers into lifetime customers.

Auxia launches a redesigned AI marketing platform with a unified workspace, integrating content, decisioning, and insights for streamlined campaigns.

Forrester's Total Experience Score reveals most Singapore banks fail to deliver customer experiences matching their brand promises, with Citibank and DBS leading.

PagerDuty appoints Callum Eade as VP of APAC Sales to drive growth after the region’s strongest quarterly performance in over three years.

Wayflyer launches Hosted Capital, enabling platforms to embed finance offers directly into apps, boosting revenue and easing access to funding for businesses.

RevOps teams now lead B2B sales success by uniting marketing and sales, boosting win rates by 59% and cutting GTM costs by 30%, says Boston Consulting Group.

Teradata launches Autonomous Customer Intelligence, an AI-driven package to transform customer data into real-time actions, boosting CX at enterprise scale.

Teradata launches Autonomous Customer Intelligence, an AI-driven software turning raw data into real-time customer actions to enhance experience and loyalty.

Research shows 79% of Australian small businesses linking milestone celebrations with better performance, yet only 21% take time to mark achievements.

Rob Tarkoff has been appointed CEO of Seismic, succeeding co-founder Doug Winter, as the company enters a new phase of growth and innovation.

Australian consumer loyalty relies heavily on trust and high-quality service, with 86% likely to abandon brands after poor customer support experiences.

As AI reshapes customer experience, brands must build trust with seamless, personal digital interactions or risk losing consumers amid rising expectations.

UK online retailers face revenue losses as returns hit 17.5%, highest globally, while exchanges lag at 5.8%, signalling urgent need for improved post-purchase strategies.

Taboola's Realise platform adds Generative AI upgrades, helping advertisers boost campaign performance beyond search and social channels by up to 34%.

Australian small businesses lose over 22 hours weekly managing complex payment systems, risking cash flow, customer loss, and security concerns, says new report.

The Marketing Centre has expanded its UK network by appointing three senior fractional CMOs to boost growth and align marketing with sales.