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IMS launches BrandEquity ROI, an econometric tool to prove long-term brand ad impact and counter short-term performance bias.
AI platform Harvey will open a Paris office in Q2 and has hired former Canva executive Jorge Bestard as Vice President of EMEA Sales.
UK savers using AI for financial advice now invest an average of GBP £2,354.60, with Gen X and Boomers committing the most.
Online shopping scams in the UK jumped 416% in late 2025 as malvertising, social media fake shops and deepfake frauds surged, Gen warns.
A deepfake surge is driving relentless AI-powered celebrity scams, with persona kits and adaptive fraud campaigns eroding online trust.
Microsoft again tops global phishing brand list as attackers increasingly mimic big tech services to steal cloud and consumer credentials.
Australian studio unveils AI 'celebrity' Bruce Ryder, launching a global hyperfiction tour from Los Angeles with interactive social shows.
Criminals are using Kubernetes and cloud-native tools to rapidly scale phishing-as-a-service, targeting Gmail, Facebook and Microsoft O365.
Black Friday still delivered the peak online surge, but AI-driven search stretched shopping demand across a longer November window.
US holiday shoppers to rein in festive spending as 60% say financial strain will curb gift budgets, new national survey data shows.
Simwood launches WhatsApp Business voice integration, linking Teams, SIP and UCaaS tools to more than three billion WhatsApp users.
Gen and Intel debut an on-device deepfake detector at CES, targeting AI-driven scam videos by analysing audio and visuals in real time.
Meta has bought Singapore AI start-up Manus, aiming to embed its autonomous general-purpose agent across consumer and business products.
iMessage-based social app Series tops 1m posts and 10,000 daily users as young people drift from public feeds to private chats.
Nearly half of New Zealand's online daters would consider dating an AI, as loneliness and mistrust reshape how Kiwis seek romance online.
New Zealand faces a 271% jump in fake shop scams as criminals exploit routine clicks, QR scans and DIY guides to trick online shoppers.
PR teams face flat budgets, leadership disconnects and AI disruption as they struggle to prove impact and align with business goals.
University of Nottingham Malaysia debuts NOVA AI assistant to give round-the-clock course and admissions guidance to global applicants.
SHAREit launches AI-powered ad platform to tap emerging-market growth, handling 180 billion daily requests and 150 million impressions.
Indosat's mobile data traffic jumped about 15% over Indonesia's year-end holidays as digital use surges beyond major cities and tourist hubs.