Forrester stories
Freshworks launches new AI tools in the UK to streamline customer support and IT management, boosting efficiency and cutting manual tasks for enterprises.
AI, geopolitics and safety rules will force manufacturers to rethink factories, robotaxis and in-car screens by 2026, says Forrester.
Forrester predicts AI-native clouds will reap USD $20 billion and digital workers will reshape enterprise software and development by 2026.
Neo4j launches Fleet Manager, a unified control plane giving CIOs a single view to govern dispersed graph databases for GenAI workloads.
Solace launches Agent Mesh Enterprise platform, enabling firms to securely scale agentic AI applications that integrate real-time enterprise data with robust governance.
A survey reveals 81% of business leaders want AI tools that enhance teamwork, as current individual-focused AI limits collaboration and ROI globally.
CrowdStrike posted record Q3 revenue of USD $1.23bn, driven by surging demand for AI-powered cybersecurity and its Falcon Flex subscription model.
Confluent has been named a Leader by Forrester Research for its streaming data platform, excelling in messaging, processing, governance and enterprise support.
New research reveals retail leads commerce media maturity, with 22% at advanced stages, while automotive lags, highlighting vast sector disparities worldwide.
While 72% of Singaporeans see benefits in AI, just 26% feel knowledgeable, as APAC marketers urged to use AI purposefully for growth, not tech for tech's sake.
Oracle launches an AI assistant in its Analytics Cloud, enabling users to query data in natural language and gain insights without complex tools.
Couchbase upgrades its mobile platform with JavaScript support and peer-to-peer sync to boost AI app resilience on offline edge devices across sectors.
Tenable has been named a Leader in Gartner's first 2025 Magic Quadrant for Exposure Assessment Platforms, rated highest for execution and vision.
Asia Pacific firms are leading global AI investment and CEO-led strategies, outspending North America and Europe and driving rapid AI adoption across industries.
By 2026, AI agents will streamline one-third of B2B payments, while stablecoins and biometrics reshape global payment security and standards.
Forrester warns that AI errors could cost B2B firms over USD $10 billion by 2026 due to unregulated tool use, while influencer spending and AI negotiation rise.
By 2026, AI will revolutionise banking and insurance, with over half of younger adults using generative AI for financial advice, says Forrester report.
Cloudera named leader in Forrester's Data Fabric Platforms report, highlighting its strength in data management amid growing AI spend in Australia and New Zealand.
In 2026, HR technology, blending AI, data, and culture, promises to transform work by making it more human, connected and measurable than ever before.
Agentic AI shifts focus from automation to augmentation, enabling humans and AI to collaborate, enhancing productivity and reshaping future workplaces.