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Marketing stories

Square launches AI assistant to help UK SMEs use data
Customer Relationship Management

Square launches AI assistant to help UK SMEs use data

Square rolls out free AI assistant in the UK, helping SME owners query their own sales data in plain English to speed up decisions.

By Shannon Williams • 4 min read • Wed, 11th Feb 2026
UK health spending shifts from January spikes to habit
Data Protection

UK health spending shifts from January spikes to habit

UK health and wellbeing spend is smoothing into year-round habits, with fewer shoppers spending more and January gym spikes fading.

By Karen Joy Bacudo • 4 min read • Wed, 11th Feb 2026
UK consumers step up cross-checking as AI use grows
Customer Experience

UK consumers step up cross-checking as AI use grows

UK consumers are embracing AI tools but trust is splintering, with most cross-checking search, social and brand sites before deciding.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 11th Feb 2026

Global Stories

Marketing stories

Persistent named fastest-growing global IT services brand
Digital Transformation

Persistent named fastest-growing global IT services brand

Persistent named world's fastest-growing IT services brand as value jumps 22% to USD $989 million in Brand Finance 2026 ranking.

By Shannon Williams • 3 min read • Wed, 11th Feb 2026
CFOs boost tech & AI budgets as hiring growth stalls
Software-as-a-Service

CFOs boost tech & AI budgets as hiring growth stalls

CFOs shift from hiring to hardware, funnelling bigger budgets into tech, AI and sales while HR, headcount and pay growth lose momentum.

By Shannon Williams • 4 min read • Wed, 11th Feb 2026
Marketers: Get ready to AI-proof your careers
DevOps

Marketers: Get ready to AI-proof your careers

As AI reshapes marketing, leaders say careers will depend less on tactics and more on systems thinking, judgement and commercial clarity.

By Sofiah Nichole Salivio • 6 min read • Wed, 11th Feb 2026
How to stop disposable emails damaging your business
Data Protection

How to stop disposable emails damaging your business

Disposable emails are quietly wrecking sender reputation, analytics and security. Here's how to block them without losing real users.

By Bobby Joseph • 5 min read • Wed, 11th Feb 2026
CFOs boost tech, sales & AI as headcount growth slows
Manufacturing

CFOs boost tech, sales & AI as headcount growth slows

CFOs are funnelling 2026 budgets into tech, AI and sales, while easing back on hiring, HR spending and rapid pay growth.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 11th Feb 2026
Pulse Advertising names Paola Nannelli as Chief Executive
eCommerce

Pulse Advertising names Paola Nannelli as Chief Executive

Pulse Advertising has named Paola Nannelli Chief Executive as it steps up UK and US growth plans in the fast-shifting social commerce market.

By Sofiah Nichole Salivio • 3 min read • Tue, 10th Feb 2026
Exclusive: How email still reigns supreme for small business marketing
Customer Experience

Exclusive: How email still reigns supreme for small business marketing

Constant Contact doubles down on AI-driven tools while keeping email the core link between small businesses and their customers.

By Melania Watson • 6 min read • Tue, 10th Feb 2026

Stories from Other Regions

Marketing stories

Global eCommerce giants squeeze Australia's marketplaces
Digital Entertainment

Global eCommerce giants squeeze Australia's marketplaces

Amazon, Temu and Shein tighten their grip on Australian eCommerce as local marketplaces retreat and shoppers chase speed and social.

By Joseph Gabriel Lagonsin • 5 min read • Thu, 12th Feb 2026
Stress rising for New Zealand's small business owners
Data Analytics

Stress rising for New Zealand's small business owners

Stress is surging for New Zealand's small business owners, with nearly half considering closing as rising costs and tax shocks take their toll.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 12th Feb 2026
Shirofune adds Reddit Ads to unify US campaign tools
Marketing Technologies

Shirofune adds Reddit Ads to unify US campaign tools

Shirofune has integrated Reddit Ads into its automation platform, letting US marketers manage Reddit alongside major digital channels.

By Kaleah Salmon • 4 min read • Thu, 12th Feb 2026
Why AI search is reshaping how Kiwis see businesses
Marketing Technologies

Why AI search is reshaping how Kiwis see businesses

As Kiwis increasingly 'ask AI' before buying, leaders must learn to shape algorithm answers or risk losing control of their brand story.

By Jack Wheeler • 4 min read • Wed, 11th Feb 2026
LoopMe audience data joins Evorra marketplace in Australia
Data Protection

LoopMe audience data joins Evorra marketplace in Australia

LoopMe plugs 23m Australian audience profiles into Evorra's marketplace, enabling AI-powered segment building and activation across channels.

By Joseph Gabriel Lagonsin • 3 min read • Wed, 11th Feb 2026
Pead launches GEO service to shape AI brand answers
Marketing Technologies

Pead launches GEO service to shape AI brand answers

Auckland agency Pead launches GEO service to help brands influence how AI tools like ChatGPT, Copilot and Gemini answer consumer queries.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 11th Feb 2026
Mailchimp boosts eCommerce tools with wider SMS rollout
Software-as-a-Service

Mailchimp boosts eCommerce tools with wider SMS rollout

Mailchimp expands eCommerce tools and AI-driven automation, rolling out SMS to 34 new EMEA markets to boost small business marketing ROI.

By Sofiah Nichole Salivio • 4 min read • Wed, 11th Feb 2026