CASETiFY launches iPhone 18 cases & foldable waitlist

CASETiFY has launched a new range of cases and accessories for Apple's iPhone 18 series, along with a waitlist for cases designed for the foldable iPhone Duo.

The collection focuses on updated versions of the company's existing case lines, including Impact, Ultra Impact, Ripple, Cloud, Bounce and Alloy Ripple, alongside straps, grips and other add-ons. UK pricing for iPhone 18 cases starts at GBP £52 and rises to GBP £85, while accessories range from GBP £33 to GBP £66.

The launch comes as accessory makers move quickly to capture demand around a new iPhone cycle, when early sales often depend on how fast brands can match new device dimensions, camera layouts and charging features with compatible products.

Among the main products, the Impact Case remains CASETiFY's highest-volume model, with more than 19 million units sold worldwide. For the iPhone 18 range, it is priced at GBP £66 and includes MagSafe compatibility, an 8.2ft drop-test rating, and a choice of Glaze, Mirror or Glitter backplates.

The Ultra Impact Case sits above that model at GBP £71. It has redesigned, more rounded corners and reinforced structures intended to cushion harder impacts, with a stated drop-test rating of 11.5ft.

Both the Impact and Ultra Impact lines are also available in Ring Stand versions. These include a built-in metal camera ring stand with angle adjustment of up to 150 degrees and are priced at GBP £80 and GBP £85 respectively.

Range expansion

Beyond the more protective models, CASETiFY is expanding the range with styles aimed at users who prioritise appearance and texture as much as durability. The Ripple Case, priced at GBP £57, uses soft-touch silicone and comes in Black, White, Banana, Dusty Blue, Blush Pink and Fig.

The Cloud Case, at GBP £52, has a quilted design and is available in Sky Blue, Marshmallow Pink and Cotton White. The Bounce Case, positioned as the most protective option in the iPhone 18 line-up, is priced at GBP £85 and has a stated drop-test rating of 21.3ft.

An Alloy Ripple Case, priced at GBP £80, brings the Ripple design to aluminium and works with MagSafe accessories, though not wireless charging. A Compact Case, priced at GBP £52, rounds out the core line-up with a slimmer design and a lower 4ft drop-test rating.

The wider launch extends beyond phone cases. CASETiFY is also offering products including the Bounce Odyssey Band for Apple Watch at GBP £66, a Fidlock Utility Cross-Body Strap at GBP £52, rope cross-body straps at GBP £33 and GBP £38, and a Snap & Stick Grip Stand at GBP £38.

Foldable focus

A notable part of the launch is the company's move to prepare accessories for Apple's foldable handset, referred to here as the iPhone Duo. Further information on that range, including pricing, will be released separately, but a waitlist is already open.

Foldable phones present a more complex accessory challenge than standard smartphones. Case makers must accommodate hinges, altered weight distribution and unusual form factors while preserving access to screens, ports and cameras.

CASETiFY described the iPhone 18 collection as an update to some of its most popular designs, with changes to silhouettes, finishes and protection features. It also said the accessory ecosystem around the phones has been expanded with new straps, charms and MagSafe-ready add-ons, as well as options for AirPods 5.

CASETiFY operates from Los Angeles and Hong Kong and says it has more than 70 retail shops. Its business focuses on customisable device accessories, combining protective cases with a fashion-led approach that has become a significant part of the premium smartphone accessory market.

For the iPhone 18 series, the company's highest listed UK price is GBP £85, shared by the Bounce Case and Ultra Impact Ring Stand Case.