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Content Creation Stories - Page 2

UK Stories

Content Creation stories

TomTom taps HowNow for skills-based learning shift
Digital Transformation

TomTom taps HowNow for skills-based learning shift

TomTom partners with HowNow to use AI skills mapping in Academy, giving staff real-time learning paths and wider internal content creation.

By Kaleah Salmon • 3 min read • Last week
Influencer marketing shifts from add-on to core strategy
Customer Relationship Management

Influencer marketing shifts from add-on to core strategy

UK marketers make influencer marketing core to PR and paid campaigns as brands chase sales, traffic and trust over likes and reach.

By Mark Tarre • 3 min read • Last week
Disabled people urge role in AI design to improve access
Customer Experience

Disabled people urge role in AI design to improve access

Disabled adults in UK call for direct role in AI design and testing, as polling finds accessibility depends on inclusion from the start.

By Mark Tarre • 3 min read • Last month

Global Stories

Content Creation stories

Jazz urges stronger IP safeguards amid AI data leaks
Gaming

Jazz urges stronger IP safeguards amid AI data leaks

Jazz and Aptech call for stronger IP safeguards as AI and video-first content increase exposure risks and reshape digital creation.

By Kaleah Salmon • 4 min read • Last week
Canon Oceania opens 2026 grants programme for communities
Clean technologies

Canon Oceania opens 2026 grants programme for communities

Canon Oceania seeks eight community groups for 2026 grants, marking 20 years of support with AUD $50,000 across Australia and New Zealand.

By Joseph Gabriel Lagonsin • 5 min read • Last week
Markable launches free creator tier as social commerce grows
Customer Experience

Markable launches free creator tier as social commerce grows

Markable opens free creator tier and adds AI shopping tools as it targets a fast-growing social commerce market.

By Sofiah Nichole Salivio • 3 min read • Last month
HONOR 600 series launches in Singapore first worldwide
Gaming

HONOR 600 series launches in Singapore first worldwide

HONOR launches 600 series in Singapore with 200MP cameras, AI image-to-video tools and 7,000mAh batteries at prices from SGD $799.

By Sofiah Nichole Salivio • 3 min read • Last month
impact.com deepens YouTube tie-up for creator marketing
Marketing Technologies

impact.com deepens YouTube tie-up for creator marketing

impact.com expands YouTube integration to give brands and agencies a single system for creator campaign management and verified performance tracking.

By Sofiah Nichole Salivio • 4 min read • Last month
Explainer: How Adobe is building agentic marketing
Hyperscale

Explainer: How Adobe is building agentic marketing

Adobe is remaking its marketing and design suite around AI agents, tying content, data and commerce into a single workflow system.

By Sean Mitchell • 4 min read • Last month

Stories from Other Regions

Content Creation stories

The AI visibility gap: Why paid, owned channels are no longer enough for B2B tech
Marketing Technologies

The AI visibility gap: Why paid, owned channels are no longer enough for B2B tech

AI search is reshaping B2B tech visibility as Muck Rack findings show earned media now drives most citations, not paid channels.

By Patrick Keenan • 5 min read • Last week
Training lags behind AI use in Australian workplaces
DevOps

Training lags behind AI use in Australian workplaces

Australian workplaces use generative AI daily, but Plain English Foundation says formal training is missing as workers still battle errors and weak output.

By Mark Tarre • 4 min read • Last week
Content systems in B2B tech: Scaling assets across channels
Data Protection

Content systems in B2B tech: Scaling assets across channels

B2B tech firms in Southeast Asia are overplaying one-off hero assets, as leaders push content systems to boost reach, consistency and ROI.

By Patrick Keenan • 4 min read • Last week
Gigabyte launches glossy 27-inch OLED gaming monitor
Gaming

Gigabyte launches glossy 27-inch OLED gaming monitor

Gigabyte adds a glossy 27-inch OLED gaming monitor in Australia, pairing 280Hz refresh and 0.03ms response with a brighter, anti-reflective panel.

By Sean Mitchell • 2 min read • Last week
Thought leadership in B2B tech: From expertise to influence
Smart Cities

Thought leadership in B2B tech: From expertise to influence

How Southeast Asia's B2B tech firms can turn technical expertise into market influence through structured thought leadership.

By Patrick Keenan • 4 min read • Last week
Turtle Beach launches Command Series keyboards & mice
Gaming

Turtle Beach launches Command Series keyboards & mice

Turtle Beach expands into PC peripherals with six-device Command Series, led by touch-screen keyboards and a mouse for gamers and streamers.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Markable launches free AI tools to widen creator access
Marketing Technologies

Markable launches free AI tools to widen creator access

Markable widens access as it opens Smart Deep Links, AutoDM and AI Product Collage to all creators in free push to boost affiliate sales.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Emtek expands Google Cloud AI tools for media production
Gaming

Emtek expands Google Cloud AI tools for media production

Emtek widens Google Cloud generative AI rollout across media arm after VidioGen cut animation costs and time on New Keluarga Somat.

By Sean Mitchell • 4 min read • Last month