Customer engagement stories - Page 21
Aampe raises USD $18 million to boost AI personalisation
Wed, 11th Dec 2024
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fintech
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cx
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martech
Aampe has secured USD $18 million in Series A funding to enhance its AI agents that personalise consumer app experiences worldwide.
Mapp appoints James Brooke as new Chief Executive Officer
Tue, 10th Dec 2024
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cx
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martech
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cdp
Mapp has appointed James Brooke as its new Chief Executive Officer, marking a pivotal moment for the company as it aims to enhance growth and AI-driven innovation.
Enhancing customer service through AI-powered personalisation
Wed, 4th Dec 2024
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data analytics
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cx
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martech
As 71% of consumers now demand personalised interactions, brands must embrace AI to enhance customer service and foster deeper connections.
Amperity unveils AI-driven Customer Data Cloud platform
Wed, 4th Dec 2024
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data analytics
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cx
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martech
Amperity has launched its AI-driven Customer Data Cloud to enhance customer data management, aiming to transform vast data volumes into valuable business insights.
Generative AI to become enterprise cornerstone by 2025
Tue, 3rd Dec 2024
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digital transformation
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cx
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martech
Generative AI is set to transform industries by 2025, moving from buzz to essential applications in customer engagement, healthcare, and decision-making.
Will Kirk teams up with BT to digitise UK heritage firms
Tue, 3rd Dec 2024
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robots
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data analytics
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digital transformation
Will Kirk has teamed up with BT to promote tech adoption among UK heritage businesses, as research reveals two-thirds value technology for tradition.
Linnworks partners with Wowcher to enhance UK ecommerce
Tue, 3rd Dec 2024
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cx
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martech
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e-commerce
Linnworks has integrated with Wowcher, enabling ecommerce retailers to seamlessly manage sales, inventory, and orders within the Linnworks platform.
How retail businesses can build loyalty this festive season despite financial constraints
Mon, 2nd Dec 2024
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cx
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martech
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data privacy
As the festive season approaches, retailers must adapt to financial pressures by leveraging digital loyalty solutions to attract and retain value-seeking customers.
AI's transformative role in business marketing by 2025
Thu, 28th Nov 2024
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devops
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data analytics
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cx
As AI's influence on marketing and customer experience intensifies, experts from Klaviyo, Jitterbit, and Canva share varied insights on its future impact.
AI & IT systems crucial for retail success on Black Friday
Thu, 28th Nov 2024
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digital transformation
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cx
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martech
As Black Friday looms, retailers face the dual challenge of IT resilience and consumer trust in AI, with only 10% of UK shoppers keen to use AI tools.
AI is revolutionising retail loyalty with real-time data
Thu, 28th Nov 2024
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cx
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data science
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martech
Retail loyalty programmes are evolving through data science and AI, with Eagle Eye's report suggesting hyperpersonalisation may soon be the norm.
GroupBy & Topsort unite to enhance retail media sales
Tue, 26th Nov 2024
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cx
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martech
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e-commerce
GroupBy and Topsort have formed a strategic partnership to enhance retailers' sponsored product displays, aiming to boost revenue and streamline eCommerce operations.
Everything5Pounds transforms online with SHOPLINE solution
Tue, 26th Nov 2024
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digital transformation
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cx
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martech
SHOPLINE has successfully implemented its enterprise solution for Everything5Pounds, enhancing the UK retailer's digital capabilities and sales potential.
Tips to boost festive marketing for UK small businesses
Tue, 26th Nov 2024
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uc
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cx
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martech
As the festive season nears, 80% of UK consumers plan to support new small businesses, highlighting opportunities for SMEs to captivate holiday shoppers.
Vertical Leap highlights shifts in search marketing trends
Sat, 23rd Nov 2024
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cx
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martech
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google
Vertical Leap urges brands to adapt to a shifting digital landscape as Google's market share falls to 91.02%, highlighting new challenges and opportunities.
Study reveals UK consumers' mixed views on AI in retail
Fri, 22nd Nov 2024
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cx
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martech
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retailtech
A Zoho Survey reveals over half of consumers believe AI personalisation in retail has no impact, highlighting a crucial need for improved engagement.
Consumers favour 25% discount in exchange for emails
Fri, 22nd Nov 2024
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cx
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martech
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data privacy
Research by Daemon reveals that 58% of consumers would share their email for a 25% discount, indicating a generational divide in data sharing willingness.
Emma Partlow named finalist in Disability Power 100 list
Fri, 22nd Nov 2024
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cx
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martech
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smart assistant
Emma Partlow from Transreport has been named a finalist in the 2024 Shaw Trust Disability Power 100 for her impactful work in accessible travel.
Babeltext transforms global messaging with 135-language tool
Fri, 22nd Nov 2024
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edutech
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cx
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martech
Babeltext's multilingual chat platform revolutionises business communication, translating messages across 135 languages into English for seamless customer engagement.
App usage boosts loyalty in UK consumers, study reveals
Fri, 22nd Nov 2024
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cx
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martech
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personalisation
New research reveals UK shoppers who use brand apps are 20% more likely to exhibit true loyalty, driven by rewards and personalised experiences.