Customer Loyalty stories - Page 7

It’s no secret brands are at the forefront of data usage and capture, especially those with an eCommerce element in their businesses.

Tranxactor selects Oracle Cloud Infrastructure to offer immersive customer engagement and loyalty programs to brands.

Salesforce has announced new products for consumer goods companies to help brands navigate increasing market complexity more easily.

Adobe has announced results from a study, which finds a strong correlation between brand trust and consumer behaviour.

Online marketplaces have become increasingly popular, but companies must pay attention to the user experience to avoid potential pitfalls.

The ideal way to engage consumers is through real-time, hyper-personalised experiences, a new eConsultancy report reveals.

There’s no doubt about it – incorporating a robust customer loyalty program in almost any consumer-facing business can pay off.

Boost Mobile has doubled its market share over the past four years and now has more than 7% of Australia's prepaid market, equivalent to over 700,000 people.

We’ve been discussing the death of the cookie for a long time. Google announced plans to entirely phase out third-party cookies within two years.

Mindfields partners with Uniphore to enhance conversational automation offerings, boosting customer satisfaction and aiding post-pandemic recovery.

Brands are turning to first-party data as third-party data becomes less reliable and privacy changes decrease its value.

The way to engage with consumers is through real-time, hyper-personalised experiences, a new eConsultancy report, in partnership with Cheetah Digital reveals.

ThreatQuotient appoints Cyrille Badeau as VP of International Sales and Yann Le Borgne as VP of International Threat Intelligence Engineering.

Five key trends shaping the state of relationship marketing in the year ahead according to consumer preferences.

Global small business platform Xero has today announced a new partnership with Qantas Business Rewards, the company’s first time collaborating with an airline.

A loyalty program must be customer-obsessed and integrated across all channels to increase customer retention and generate revenue.

Franchise owners are re-evaluating business priorities and making renewed commitments to improving customer experience due to the fallout of COVID-19.

Loizou and Toolin predict key trends driving customer engagement and loyalty, including customer data activation and unique rewards.

The booming eCommerce sector has increased competition in the retail industry, leading to a focus on customer experience and loyalty programs.

Organisations are turning to disruptive technologies to gain a competitive edge, says business IT solutions provider UXC.