Preparing for the Cookieless Era: Key Tips from Amperity's Peter Ibarra
Peter Ibarra from Amperity provides insightful tips for brands transitioning to a cookieless era, emphasising the role of first-party data and AI in fostering improved customer relationships and more effective personalisation strategies.
Temu achieves MASA certification for its mobile app security
Boston-based e-commerce firm, Temu, has achieved Mobile Application Security Assessment certification, validating its commitment to user data security, following stringent tests by independent agency DEKRA.
Tech giants to fight AI deception in global elections
Leading tech firms including Adobe, Amazon and Google commit to battling the misleading use of AI in global elections at Munich Security Conference.
VIPRE report predicts 276% rise in malware in 2024
VIPRE's annual email threat landscape study reveals a 276% rise in malware, with financial services the most targeted sector.
Making Science integrates ad-machina in Google Cloud Marketplace
Making Science fortifies its collaboration with Google Cloud by introducing its proprietary technology, ad-machina, to the marketplace to optimise Google Ads campaigns globally.
Aryaka appoints Shailesh Shukla as new CEO & chairman
Aryaka selects network and cybersecurity veteran Shailesh Shukla, previously VP and General Manager of Google Cloud, as its new CEO and chairman to drive growth strategy.
Rising fraudulent ads on search engines prompt calls for vigilance
Rising instances of fraudulent software ads on search engines lead to heightened scrutiny and calls for user vigilance, warns cybersecurity firm Oxylabs.
Nathan Marston joins FIRN as Business Development Manager
Nathan Marston, an expert in strategic solutions, joins Auckland-based cloud data analytics firm, FIRN, as Business Development Manager; poised to accelerate firm's growth trajectory.
Google propels AI advancements with Gemini era innovations
Google is accelerating its AI advancements with Gemini, its prime AI model, offering enhanced, immersive experiences across platforms and services, and introducing Gemini Advanced, an innovative AI tool.
Singapore's Meta Fantasy clinches Google AI Trailblazer Award
Singaporean startup, Meta Fantasy, acclaimed by the Google AI Trailblazers Programme, is set to launch a platform capable of creating AI-generated 3D spaces.
Google joins C2PA, bolstering fight against digital misinformation
Google joins the Coalition for Content Provenance and Authenticity as a steering member, reinforcing efforts to boost transparency and tackle misinformation in digital content.
Unseen surge in cyber attacks blocked by Avast in 2023
Avast blocked 10 billion cyberattacks in 2023, up 49% on the prior year, with cybercriminals deploying sophisticated methods including deepfake scams and exploiting PDF files and Google OAuth to steal user information.
Amazon overtakes eBay as Australia's top marketplace
Amazon supersedes eBay as Australia's top marketplace, with 94% of Australians planning to continue online shopping in 2024.
Austroads spearheads digital identity initiative for driver licenses
With over four million verifications a month, Austroads seeks to revolutionise digital identity in Australia by extending its expertise in digital driver licenses and digital photo ID credentials.
Beatgrid reveals key insights from USD $18m ad-effectiveness studies
Beatgrid reveals unprecendented advertising measurement data from 500+ global campaigns, discerning trends in consumer viewing habits, and reshaping ad-effectiveness in the cross-media sphere.
Singtel partners with Google to launch RCS services in Singapore
Singtel partners with Google in a trailblazing move, pioneering Rich Communication Services for business customers in Singapore, revolutionising traditional SMS services.
Dynamo6 becomes first NZ firm to earn Google Cloud SMB Specialization
Dynamo6 becomes the first New Zealand firm awarded with Google Cloud Work Transformation - SMB Specialization. The prestigious tech status recognises Dynamo6's continued technical proficiency and customer success with Google Workspace migrations and deployments.
Google, Danfoss partner for AI & energy-efficient data centres
Google and Danfoss join forces to enhance energy efficiency in data centres through AI and sustainable cooling systems.
Angelina Farry named new CEO of IAB New Zealand
IAB New Zealand appoints Angelina Farry, a veteran of the NZ advertising industry with over two decades of experience, as its new CEO.
Making Science launches tool to assess cookie deprecation impact
Making Science unveils the pioneering Gauss Cookie Deprecation Impact Tool, granting firms real-time data on the potential effects of third-party cookie extinction on conversion rates.
Telstra, Google & APTelecom boost Pacific digital connectivity
Telstra International, Google, and APTelecom are joining forces to boost Pacific connectivity with two new intra-Pacific cables, Bulikula and Halaihai, via the Central Pacific Connect initiative.
Google AI's Circle to Search revolutionises user experience on premium Androids
Google's AI enhances search engine capabilities with Circle to Search and multi-faceted Lens features, set to revolutionise Android user experience starting January 31.
Top six recommendations for remaining robust and resilient in 2024
Facing increasing cybersecurity threats, experts insist on switching from passwords to phishing-resistant multi-factor authentication amidst the rise of AI-driven phishing attempts in 2023.
UK hailed as Europe's most advanced digital economy
A new report from the Computer and Communications Industry Association highlights the UK as Europe's leading digital economy, hosting major tech enterprises and attracting USD $30bn in 2022 tech-sector VC investment.