Loyalty programmes stories - Page 2
Harnessing digital innovations to maximise loyalty programmes and improve CX
Thu, 26th May 2022
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crm
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digital transformation
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saas
When it comes to the retail sector, merchants have never had access to so many different client touchpoints and data to understand their customers better.
Research unveils precarious customer loyalty for retailers
Wed, 18th May 2022
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crm
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data analytics
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cx
New research has found customers are reassessing established brand loyalties as their priorities and behaviours shift.
Lightspeed launches all-in-one marketing platform in ANZ
Wed, 18th May 2022
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open source
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loyalty programmes
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digital marketing
ECommerce provider, Lightspeed has launched a new all-in-one marketing solution, Lightspeed Marketing & Loyalty in Australia and New Zealand.
How franchisees can benefit from card-linked, frictionless rewards programs
Wed, 16th Feb 2022
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martech
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cx
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loyalty programmes
Franchise owners are re-evaluating business priorities and making renewed commitments to improving customer experience due to the fallout of COVID-19.
How investing in card-linked loyalty programs can improve customer retention
Tue, 1st Feb 2022
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cx
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data analytics
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martech
Retailers can improve customer retention and secure repeat business through card-linked loyalty programs that remove friction and inconvenience for shoppers.
Data derived from customer loyalty: more valuable than ever before?
Mon, 10th Jan 2022
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data analytics
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martech
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cdp
With the death of cookies, the 'value exchange' between businesses and their customers' willingness to share personal data has never been so important.
How card-linked loyalty programs will take eCommerce to the next level
Thu, 14th Oct 2021
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cx
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martech
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crm
A card-linked loyalty program can help retailers and service providers take their eCommerce to the next level in several ways.
How open ecosystem, card-linked loyalty programs are changing Australian retail
Wed, 29th Sep 2021
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cx
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martech
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crm
As we transition away from cookie-based advertising, confusion around last-click attribution will dissolve in favour of card-linked platforms.
Data: the key to unlocking loyalty success
Mon, 27th Sep 2021
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martech
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loyalty programmes
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cheetah digital
Effective customer relationship leaders understand how to grow customer relationships by leveraging customer data to glean valuable behavioural insights.
Unleashing the power of retail loyalty: Who is getting it right?
Mon, 30th Aug 2021
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cx
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martech
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crm
Loyalty programs provide an exclusive ‘experience beyond the product' and help businesses get a better picture of their consumer buying journey.
Businesses urged to improve customer experience through card-linked loyalty programs
Fri, 27th Aug 2021
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cx
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martech
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crm
Retailers that improve the customer experience are better placed to improve revenue and profits amid growing competition, writes Loyalty Now CEO Cary Lockwood.
Five ways businesses can increase profitability from loyalty programs
Mon, 26th Jul 2021
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financial results
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loyalty programmes
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ecommerce
Loyalty programs that focus on genuine customer relationships can deliver significant value to organizations, driving repeat business and growth.
Kiwi Startup Spotlight: From loyalty card, to app, and beyond
Mon, 11th Sep 2017
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loyalty programmes
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goody
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microsoft
Burgeoning Kiwi firm Goody shakes up traditional loyalty schemes, transitioning from card to app, aiming to revolutionize global rewards.
Goody launches loyalty app promising to save Kiwis thousands of dollars
Tue, 15th Aug 2017
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cloud services
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loyalty programmes
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goody
The free app allows members to download hundreds of deals, across entertainment, dining, accommodation, pharmacy and beauty.