Opinion stories - Page 18
AI is rewriting the B2B marketing playbook for CIOs, CTOs & CMOS
Thu, 26th Feb 2026
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data analytics
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digital transformation
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martech
AI assistants are reshaping B2B discovery, forcing CIOs, CTOs and CMOs to rebuild content for zero‑click, conversational buying journeys.
Building an enterprise data integrity architecture for AI and compliance
Wed, 25th Feb 2026
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crm
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cx
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martech
Enterprises must replace ad-hoc data cleansing with real-time, AI-ready data integrity architecture to secure compliance and competitive edge.
How to hike the chasm from AI hype to reality in customer experience
Wed, 25th Feb 2026
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data protection
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private cloud
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hybrid cloud
Firms face a chasm between AI hype and CX reality, with security, compliance and organisational readiness the real keys to progress.
Upgrade advantage: Why security enhancements matter for MSPs and MSSPs
Mon, 23rd Feb 2026
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firewalls
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vpns
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digital transformation
For MSPs and MSSPs, next-gen firewall upgrades are now critical to stay secure, competitive and ready for relentless cyber threats.
Beyond technology: How leadership drives contact centre performance
Mon, 23rd Feb 2026
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uc
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digital transformation
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cx
Amid rising AI and automation in contact centres, new research finds leadership, empathy and agent support now outmuscle technology alone.
2026 begins: Crypto's heavyweight rumble - round by round
Mon, 23rd Feb 2026
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firewalls
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encryption
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network security
Crypto enters 2026 swinging as regulation, stablecoins, Bitcoin and DeFi trade blows in a defining bout for digital finance's future.
Compression, redistribution and friction: Three ways AI is shifting lawyers from 'performers' to 'producers'
Mon, 23rd Feb 2026
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devops
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digital transformation
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rpa
AI is speeding legal work, shifting risk upward and forcing lawyers to move from hands-on performers to orchestrators of judgement and control.
Namibia above and before space when it comes to data centers
Mon, 23rd Feb 2026
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network infrastructure
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datacentre infrastructure
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digital transformation
As tech titans eye orbital servers, sun-rich Namibia emerges as a cheaper, greener and sovereign hub for Africa's booming data demand.
From breach to recovery - 5 ways to prepare your IT team for the unexpected
Sat, 21st Feb 2026
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firewalls
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data protection
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dr
When cyber attacks slip through defences, recovery readiness - not just prevention - decides whether your organisation bends or breaks.
Why more SaaS vendors are embedding data quality into their core platforms
Fri, 20th Feb 2026
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crm
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data protection
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data analytics
SaaS vendors are baking real-time data quality checks into core products to cut waste, curb fraud, and turn cleaner data into trust.
How UA financing levels the playing field in mobile
Thu, 19th Feb 2026
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gaming
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martech
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digital entertainment
Reliable game economies turn UA from a risky expense into financeable growth fuel, reshaping competition in the crowded mobile market.
Goodbye VPNs, Hello cloud-delivered Zero Trust
Thu, 19th Feb 2026
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firewalls
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network security
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cloud security
SonicWall's Cloud Secure Edge promises easy, cloud-delivered Zero Trust to replace ageing VPNs with simpler, stronger remote access.
Marketers boost budgets as LLMs emerge as key audience
Thu, 19th Feb 2026
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digital transformation
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martech
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digital entertainment
Marketers plan to raise content budgets for 2026 as large language models rapidly become a primary audience and core performance metric.
Gartner: LLMs to reshape PR budgets & staff chatbots
Wed, 18th Feb 2026
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martech
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hcm
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rpa
Gartner predicts public LLMs will double PR budgets by 2027 as AI search reshapes discovery and employee chatbots replace intranets.
Why household context matters for the future of audience insight
Wed, 18th Feb 2026
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data protection
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martech
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partner programmes
As personal identifiers fade, marketers are turning to household context for richer, privacy-safe audience insight that reflects real lives.
Maximising value from AI in 2026
Tue, 17th Feb 2026
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data protection
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data analytics
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digital transformation
AI's promise for 2026 hinges on fixing decaying, duplicate customer data to curb hallucinations and unlock sharper, revenue-driving insight.
Stop burning money on manual marketing tasks
Tue, 17th Feb 2026
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devops
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data analytics
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digital transformation
Stop wasting budget on grunt work: use agentic automation to handle competitor intel, reporting, SEO and lead routing so marketers drive revenue.
The economy is the collateral: Why revenue reliability is the real requirement for growth in 2026
Fri, 13th Feb 2026
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gaming
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fintech
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digital entertainment
As 2026 looms, studios find the real growth constraint is not equity or debt, but the reliability of revenue fuelling user acquisition.
5 Signs it's time to automate your back office AP processes
Fri, 13th Feb 2026
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digital transformation
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fintech
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rpa
Stuck in slow, manual AP? Here are five clear signs it is time to automate your back office and unlock a leaner, smarter finance team.
Estimation-centric AI reshapes aerospace defence costs
Fri, 13th Feb 2026
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digital transformation
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supply chain
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ai
AI is reshaping aerospace and defence cost estimation, forcing leaders to pair rapid, data-driven planning with traceability and accountability.