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Fred. Olsen unveils AI-led cruise ads with digital twin
Marketing Technologies

Fred. Olsen unveils AI-led cruise ads with digital twin

Fred. Olsen debuts AI-powered cruise campaign built around a vast digital twin ship, blending live action, CGI and generative tools.

By Kaleah Salmon • 4 min read • Fri, 16th Jan 2026
Hybrid AI set to become core creative infrastructure by 2026
Digital Transformation

Hybrid AI set to become core creative infrastructure by 2026

Hybrid AI will shift from experimental tool to core creative infrastructure by 2026, reshaping how major brands produce content worldwide.

By Sofiah Nichole Salivio • 4 min read • Thu, 8th Jan 2026
PushON Commerce acquires Pixel Kicks to boost digital services
Marketing Technologies

PushON Commerce acquires Pixel Kicks to boost digital services

Manchester's PushON Commerce has acquired Pixel Kicks, merging expertise to expand digital marketing and eCommerce services across multiple sectors.

By Melvin Hipolito • 3 min read • Mon, 17th Nov 2025
Tall launches AI Virtual Studio to revolutionise brand visuals
Data Analytics

Tall launches AI Virtual Studio to revolutionise brand visuals

Tall has launched Virtual Studio, an AI-powered service that creates high-quality, adaptable brand visuals without physical shoots, cutting costs and waste.

By Catherine Knowles • 3 min read • Thu, 30th Oct 2025

Global Stories

Photography stories

Fujifilm unveils full Creator Summit lineup for Melbourne
Marketing Technologies

Fujifilm unveils full Creator Summit lineup for Melbourne

Fujifilm brings its Creator Summit to Melbourne with podcasters Toni and Ryan, Jord Hammond and 20+ sessions spanning photo, film and social.

By Sofiah Nichole Salivio • 4 min read • Thu, 12th Feb 2026
HP merges OMEN into HyperX, unveils new flagship gaming gear
Gaming

HP merges OMEN into HyperX, unveils new flagship gaming gear

HP folds OMEN into HyperX with a unified gaming brand, debuting a powerhouse MAX 16 laptop, QD‑OLED monitor and brain‑sensing headset.

By Mark Tarre • 4 min read • Tue, 6th Jan 2026
Sandisk launches Creator Series storage for digital professionals
Marketing Technologies

Sandisk launches Creator Series storage for digital professionals

Sandisk unveils Creator Series storage, offering mobile and desktop solutions tailored for digital professionals and content creators in Australia.

By Sean Mitchell • 3 min read • Tue, 18th Nov 2025
Hands-on Review: Apple iPhone 17 Pro Max 512GB - Cosmic Orange
Gaming

Hands-on Review: Apple iPhone 17 Pro Max 512GB - Cosmic Orange

Apple's latest flagship balances raw performance with careful design, combining lasting battery life, serious camera upgrades and a hint of what's next.

By Sean Mitchell • 5 min read • Mon, 13th Oct 2025

Stories from Other Regions

Photography stories

Fujifilm unveils instax Mini Evo Cinema in NZ launch
Digital Entertainment

Fujifilm unveils instax Mini Evo Cinema in NZ launch

Fujifilm launches instax Mini Evo Cinema in New Zealand, blending 15-second video, instant prints and QR code replays for NZD $699.

By Mark Tarre • 2 min read • Fri, 30th Jan 2026
Frameshop quiz helps public spot AI art amid deepfake surge
Customer Experience

Frameshop quiz helps public spot AI art amid deepfake surge

Frameshop has launched an online quiz to help users distinguish between genuine photos and AI-generated art amid rising deepfake concerns.

By Melania Watson • 3 min read • Fri, 28th Nov 2025
digiDirect unveils major Black Friday tech deals with up to 50% off
Samsung

digiDirect unveils major Black Friday tech deals with up to 50% off

digiDirect launches Black Friday Clickathon with up to 50% off cameras, computers and mobile devices across major brands like Sony, Canon and Apple.

By Sean Mitchell • 3 min read • Fri, 21st Nov 2025
OM SYSTEM launches OM-5 Mark II camera & pro lens in India
Photography

OM SYSTEM launches OM-5 Mark II camera & pro lens in India

OM SYSTEM debuts the OM-5 Mark II camera and M.ZUIKO 50-200mm F2.8 IS PRO lens in India, targeting outdoor photographers this festive season.

By Kaleah Salmon • 4 min read • Thu, 25th Sep 2025
Fujifilm unveils GFX ETERNA 55 & first GF power zoom lens
FujiFilm

Fujifilm unveils GFX ETERNA 55 & first GF power zoom lens

Fujifilm Australia has launched the GFX ETERNA 55 large format cinema camera and its first GF power zoom lens, enhancing filmmaking with 102MP and smooth zoom.

By Kaleah Salmon • 5 min read • Tue, 16th Sep 2025
MEA acquires Happy Moose to combine scale & handcrafted prints
Photography

MEA acquires Happy Moose to combine scale & handcrafted prints

MEA has acquired New Zealand's Happy Moose to blend global photo printing scale with handcrafted quality, expanding premium photo products internationally.

By Kaleah Salmon • 3 min read • Mon, 25th Aug 2025
Fujifilm launches X-E5 mirrorless camera with 40MP sensor
Artificial Intelligence

Fujifilm launches X-E5 mirrorless camera with 40MP sensor

Fujifilm launches the compact X-E5 mirrorless camera featuring a 40.2MP sensor, 5-axis stabilisation, and 6.2K video for versatile photography.

By Jed Nykolle Harme • 4 min read • Fri, 25th Jul 2025
Sony unveils RX1R III premium compact with 61MP sensor at AUD $7,999
Clean technologies

Sony unveils RX1R III premium compact with 61MP sensor at AUD $7,999

Sony launches the RX1R III premium compact camera with 61MP full-frame sensor, ZEISS lens, and advanced AI autofocus for AUD $7,999 in Australia from August 2025.

By Melvin Hipolito • 4 min read • Wed, 16th Jul 2025
OWC Express 4M2 offers silent, high-speed USB4 SSD storage
Solid State Drives

OWC Express 4M2 offers silent, high-speed USB4 SSD storage

Other World Computing launches the Express 4M2, a silent USB4 enclosure supporting four NVMe M.2 SSDs with speeds up to 3200MB/s for creative pros.

By Kaleah Salmon • 3 min read • Thu, 26th Jun 2025