Shafqat Islam stories
Optimizely promotes Shafqat Islam to president amid strong growth
Wed, 7th Aug 2024
Optimizely promotes Shafqat Islam to President, strengthening ties between product, marketing, and engineering; annual recurring revenue tops USD $400 million.
UK marketers adopt AI for Olympics strategies, study reveals
Thu, 25th Jul 2024
Research reveals 51% of UK marketers are leveraging AI for Paris Olympics strategies, despite consumer concerns over data use and calls for increased regulation.
Unprepared executives face challenges with Google's cookie phase-out
Mon, 15th Jul 2024
A striking 97% of executives report feeling unprepared for Google's third-party cookie phase-out, with 86% citing inadequate personalisation capabilities.
Optimizely improves customer experience outcomes with Welcome acquisition
Tue, 7th Dec 2021
Optimizely to acquire Welcome, merging content marketing, resource management, and digital asset capabilities to enhance customer experience.