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Video marketing Stories - Page 2

Global Stories

Video marketing stories

Video & influencer strategies seen as key for B2B marketers
Customer Experience

Video & influencer strategies seen as key for B2B marketers

LinkedIn research reveals Asia-Pacific B2B marketers prioritise video and influencer strategies to capture attention amid growing campaign challenges.

By Catherine Knowles • 5 min read • Fri, 6th Jun 2025
Movavi study finds global users embrace AI & creative filters
eLearning

Movavi study finds global users embrace AI & creative filters

Movavi's study of 70 million users reveals a global embrace of AI and creative filters in video editing, with extensive experimentation beyond basic cuts.

By Shannon Williams • 4 min read • Fri, 30th May 2025
LinkedIn expands BrandLink, offers video ads with top creators
Digital Entertainment

LinkedIn expands BrandLink, offers video ads with top creators

LinkedIn expands BrandLink, offering advertisers premium video content from top creators to engage over 1 billion members in the US and UK.

By Sean Mitchell • 6 min read • Fri, 2nd May 2025
Brightcove launches AI Content Suite for video creators
Marketing Technologies

Brightcove launches AI Content Suite for video creators

Brightcove has launched its AI Content Suite, a revolutionary toolset aimed at enhancing video production efficiency and audience engagement for businesses.

By Melania Watson • 2 min read • Thu, 30th Jan 2025
AI to transform B2B marketing strategies in 2025
Customer Experience

AI to transform B2B marketing strategies in 2025

In 2025, AI is set to revolutionise B2B marketing, driving strategic planning and customer engagement, says Marketing Eye's Anna D'Souza.

By Sean Mitchell • 3 min read • Mon, 18th Nov 2024
Brightcove unveils Marketing Insights to boost video ROI
Marketing Technologies

Brightcove unveils Marketing Insights to boost video ROI

Brightcove unveils Marketing Insights, enhancing video campaign measurement to empower marketers in optimising content strategies and tracking performance.

By Sean Mitchell • 3 min read • Tue, 12th Nov 2024
Customer Catalyst launched to help tech marketers with video content
Data Analytics

Customer Catalyst launched to help tech marketers with video content

AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.

By Imee Dequito • 3 min read • Wed, 22nd May 2024
IDC names ANZ's top Digital Disruptor and Digital Transformer
Digital Entertainment

IDC names ANZ's top Digital Disruptor and Digital Transformer

The nominations went through a rigorous judging process to determine the top Digital Transformer and Digital Disruptor for ANZ.

By Julia Gabel • 2 min read • Thu, 7th Sep 2017

Stories from Other Regions

Video marketing stories

The temptation to sell privately
Social Media

The temptation to sell privately

Softening house prices could tempt vendors to go private, but agents still deliver about 15% more on average, Century 21 says.

By Michael Curreen • 2 min read • Mon, 5th Sep 2022
And... action! How NZ firm Wipster transformed Microsoft's video production
Digital Entertainment

And... action! How NZ firm Wipster transformed Microsoft's video production

Microsoft has turned to New Zealand firm Wipster to streamline its video production process and improve collaboration and feedback.

By Sara Barker • 5 min read • Mon, 31st May 2021
Selling a property: what NOT to do
Social Media

Selling a property: what NOT to do

Targeted advertising can speed up a home sale and lift the final price, as interest from online-only listings often fades quickly.

By Michael Curreen • 3 min read • Tue, 10th Mar 2020
How Takapuna became Auckland’s fastest growing suburb
Auckland Council

How Takapuna became Auckland’s fastest growing suburb

House prices in Takapuna surged 30% to NZD $1.3 million, as council-led upgrades and new apartments fuel demand in Auckland’s bayside hub.

By Michael Curreen • 4 min read • Sun, 28th Apr 2019
Protecting your ability to contribute to a sustainable world
Data Protection

Protecting your ability to contribute to a sustainable world

Rising cyberattacks on smart grids are driving utilities to adopt stronger identity checks and encryption as connected meters multiply 30% a year.

By Staff Writer • 2 min read • Thu, 17th May 2018
Ignore online video in your marketing strategy at your own peril
Digital Entertainment

Ignore online video in your marketing strategy at your own peril

Need a solution for fiscal flatlining? A slow new year can cripple a business, which is why it's the best time to consider a marketing strategy.

By Ashton Young • 4 min read • Tue, 26th Jan 2016