Arrow Electronics expands Copilot for Microsoft 365 to EMEA partners

Arrow Electronics is fast-tracking the Copilot for Microsoft 365 via its ArrowSphere Cloud, broadening its accessibility to channel partners in the EMEA region. The company also unveiled an exclusive programme to aid resellers in maximising potential opportunities with Copilot.

Since its inception in the Microsoft Cloud Solution Provider (CSP) programme earlier this year, Copilot for Microsoft 365 harnesses the efficiency of generative AI and natural language processing to amplify user multifunctionality and ingenuity.

Arrow, Microsoft's distributor in over 20 European nations, has approximately 300 Copilot-certified specialists stationed locally to assist channel partners in their Copilot implementations. All these specialists are completely licensed for Copilot for Microsoft 365. This ensures their direct experience of Copilot's potential impact and aids resellers in establishing Copilot with clients for business growth.

Comprehending the significance of data safety and compliance, these specialists cooperate with customers to discern prerequisites for a streamlined and secure introduction of Copilot. This allows them to utilise its capabilities without endangering data integrity.

Brendan Murphy, Global Director of Public Cloud at Arrow, stated, "As Copilot for Microsoft 365 users ourselves, we acknowledge its impact. We apply our hands-on experience to help our resellers develop their skills and unlock the potential of the platform. Substantial time was invested pre-launch, working synergistically with Microsoft to ensure we are ready to start from day one. Our resellers transacted instantly within the first hour."

Arrow facilitated a global livestream on the launch day to support the channel and continues to offer a comprehensive range of global and local training initiatives, including webinars such as 'Unlocking the partner opportunity of Copilot for Microsoft 365.'

David Smith, Vice President of Worldwide Channel Sales at Microsoft, revealed that since the launch, Arrow has implemented over 9,000 licenses, leading and advising resellers on increasing adoption and improving productivity, creativity, and collaboration for end customers.

Smith said, "With Copilot for Microsoft 365, we can revolutionise the channel landscape, aiding customers at different stages of tech maturity and revealing their potential with AI across apps, data and AI models. Most importantly, with Arrow's innovative value-added services dedicated to Copilot, we can assist the channel to maximise the opportunity to sell AI value to customers."

ArrowSphere Cloud, Arrow's cloud delivery and management platform, is the source and inception point for Copilot for Microsoft 365. Channel partners can also use the new security dashboard to access a consolidated overview of their customer's security posture and swiftly identify any threats.

In 2023, Arrow was bestowed with the Microsoft Partner of the Year award in the Indirect Provider category for both Western Europe and France.