Reltio integrates with Microsoft Purview for data governance

Reltio has announced an integration with Microsoft Purview aimed at unifying and simplifying data governance within enterprises. The collaboration combines Reltio's data unification and management capabilities with Microsoft Purview's Data Governance features. This prebuilt integration is designed to save customers time and money by avoiding the need for developing custom integrations between the two solutions.

Reltio's platform is known for providing trusted, real-time data, which is critical for increasing efficiency, managing risk, and driving growth within businesses. By using Reltio, enterprises can eliminate inconsistent, incomplete, and duplicate data across systems, ensuring high-quality data is available as required. Microsoft Purview, on the other hand, is a platform that helps organisations govern, protect, and manage their data to meet regulatory requirements and mitigate critical data risks.

Venki Subramanian, Senior Vice President of Product Management at Reltio, commented on the increasing demand for reliable data and simplified governance, stating: "The explosion in data and the number of applications enterprises maintain has created great demand for reliable data and simplified data governance. By better managing data assets and ensuring effective data discovery, lineage, quality, and compliance, enterprises can accelerate the success of their business initiatives and make better data-driven decisions." He added, "By integrating with solutions like Microsoft Purview, we are making it easy and cost-effective for enterprises to transform their fragmented data into unified data while also moving to more federated data governance."

Karthik Ravindran, General Manager of Enterprise Data at Microsoft, also highlighted the benefits of this integration for their customers. "The integration with Reltio enables our customers to create unified, trusted data in Reltio, publish them, and associate them with Master Data Products in Purview for further curation and governance. This provides customers with an integrated MDM experience in Purview with Reltio, allowing them to effectively govern their data estates," he said.

The Reltio Integration for Microsoft Purview offers several key benefits to its users, including improved data discovery, enhanced management of trusted core data, and customer 360 views. Among the functionalities enhanced by this integration is the ability to more easily manage data with simple searchability, easy organisation, and quick visibility of data quality and health.

Additionally, Reltio's platform allows for the unification, standardisation, and enrichment of core data through its Multidomain MDM. This, in turn, facilitates the delivery of trusted 360-degree customer views across the enterprise using the Reltio Customer 360 Data Product. Further, the integration offers AI-powered innovations such as LLM-powered entity resolution, automatic anomaly detection, and genAI-powered data exploration, segmentation, and chat-based search capabilities.

The new integration aims to support businesses in better governing their data estates and enhancing their data-driven decision-making abilities. The Reltio Integration for Microsoft Purview is now available and can be accessed on the Microsoft Azure Marketplace.