Loyalty programmes stories
![Story image](../../../../../uploads/story/2024/07/11/preview_techday_f8779908410e6e1edca5.webp)
SAP Emarsys & Annex Cloud to transform customer loyalty
This month
#
martech
#
cx
#
loyalty programmes
SAP Emarsys integrates with Annex Cloud to revolutionise customer loyalty, offering brands an SAP Endorsed App that enhances personalised omnichannel experiences.
![Story image](../../../../../uploads/story/2024/06/11/preview_techday_1422b0b87186cb2dc8d0.webp)
Salesforce report highlights AI adoption & data challenges in Singapore
Last month
#
martech
#
cdp
#
account-based marketing
Salesforce's new State of Marketing report reveals that 78% of Singaporean marketers have adopted AI, yet only 21% are satisfied with data unification.
![Story image](../../../../../uploads/story/2024/03/06/preview_img-rM41K9sS7Q7xGVFMni4Vw7dv.webp)
Australians flock to loyalty programmes amidst living costs surge
Wed, 6th Mar 2024
#
cx
#
martech
#
cdp
Amidst rising living costs, 95% of Australians utilise loyalty programmes, with usage up 18% YoY, according to a study by Pureprofile and Retail Doctor Group.
![Story image](../../../../../uploads/story/2024/02/22/preview_img-kpEP4jaLxXhmPNlX3AZbLxHK.webp)
Airtime Rewards appoints Annika Fuchs to spearhead international expansion
Thu, 22nd Feb 2024
#
european
#
uk
#
loyalty programmes
Airtime Rewards appoints Annika Fuchs, ex-Readly executive, as Head of International Expansion, aiming to replicate its UK success globally.
![Story image](../../../../../uploads/story/2024/02/19/preview_img-jw5CigcaOG0zAvUzBhItoHrN.webp)
How Innovative Loyalty Programs Boost Customer Retention
Mon, 19th Feb 2024
#
cx
#
martech
#
subscriptions
Retail subscriptions have proven to be key in fostering enduring brand loyalty and customer retention, responding to changing consumer behaviours and economic shifts.
![Story image](../../../../../uploads/story/2024/01/31/preview_img-pnZbHRYPj977OMnNnA1dh7qL.webp)
Revolutionising the Future of Loyalty: Insights from Industry Leaders
Mon, 5th Feb 2024
#
data analytics
#
cx
#
martech
Industry heavyweights shed light on the future of brand loyalty, stressing the importance of technological innovation, personalisation and ethical engagement.
![Story image](../../../../../uploads/story/2024/01/31/preview_img-tccLukzHBA1lE8h7i6rwfifb.webp)
Loyalty programs and innovation, experts reveal all
Wed, 31st Jan 2024
#
cx
#
martech
#
commerce systems
As technology advances and consumer behaviours evolve, loyalty programs require new-age strategies, explain Australian Loyalty Association (ALA) experts and emerging talent in all-inclusive interviews.
![Story image](../../../../../uploads/story/2023/11/03/preview_academy.webp)
Antavo launches academy to foster customer loyalty & enhance skills
Fri, 3rd Nov 2023
#
cx
#
martech
#
partner programmes
Antavo, the loyalty cloud platform, has launched the Antavo Academy, a training scheme that offers hands-on tutoring and certification.
![Story image](../../../../../uploads/story/2023/09/25/preview_GettyImages-1597846693.webp)
Video: 10 Minute IT Jams - An update from Eagle Eye
Mon, 25th Sep 2023
#
saas
#
apac
#
loyalty programmes
Eagle Eye's Miles Toolin discusses the company's AI-driven loyalty and promotions platform and its plans for the APAC market. #TechDay #marketing.
![Story image](../../../../../uploads/story/2023/09/14/preview_GettyImages-1400593622.webp)
Loyalty Now lists digital loyalty program benefits for businesses
Thu, 14th Sep 2023
#
data protection
#
cx
#
martech
According to Loyalty Now, it's important to look for a flexible solution instead of a one-size-fits-all promise.
![Story image](../../../../../uploads/story/2023/08/24/preview_GettyImages-1060831408.webp)
Australian unions link with hi-tech company Loyalty Now
Thu, 24th Aug 2023
#
loyalty programmes
#
loyalty now
#
economy
Australian workers struggling with cost-of-living pressures will be able to get cash back on day-to-day purchases under a new hi-tech program.
![Story image](../../../../../uploads/story/2023/06/01/preview_GettyImages-1139446817.webp)
Untie Nots wins deal with largest supermarket chain in Singapore
Thu, 1st Jun 2023
#
singapore
#
loyalty programmes
#
digital marketing
Eagle Eye's Untie Nots has secured a multi-year contract with NTUC FairPrice, Singapore's largest retailer, to deliver loyalty challenges.
![Story image](../../../../../uploads/story/2023/01/26/preview_GettyImages-1221083511.webp)
Loyalty NZ completes cloud migration to unlock new value
Thu, 26th Jan 2023
#
hyperscale
#
public cloud
#
it automation
Loyalty NZ, known for the Flybuys loyalty programme, has completed the cloud migration programme with the help of partners The Instillery, AWS and VMware.
![Story image](../../../../../uploads/story/2022/11/14/preview_GettyImages-1405154910.webp)
2023 Trends: Future proof your loyalty program with a data-driven strategy
Mon, 14th Nov 2022
#
data analytics
#
digital transformation
#
uber
Loyalty programs are crucial for travel, hospitality, and quick-serve brands. But why are so many getting it wrong?.
![Story image](../../../../../uploads/story/2022/06/07/preview_070-Redcat-Headshots-11Apr22_LP.webp)
How to implement an effective and personalised loyalty program
Wed, 8th Jun 2022
#
data analytics
#
cryptocurrency
#
cx
There’s no doubt about it – incorporating a robust customer loyalty program in almost any consumer-facing business can pay off.
![Story image](../../../../../uploads/story/2022/05/26/preview_GettyImages-1319801196.webp)
Harnessing digital innovations to maximise loyalty programmes and improve CX
Thu, 26th May 2022
#
crm
#
digital transformation
#
saas
When it comes to the retail sector, merchants have never had access to so many different client touchpoints and data to understand their customers better.
![Story image](../../../../../uploads/story/2022/05/18/preview_GettyImages-1165098271.webp)
Research unveils precarious customer loyalty for retailers
Wed, 18th May 2022
#
crm
#
data analytics
#
cx
New research has found customers are reassessing established brand loyalties as their priorities and behaviours shift.
![Story image](../../../../../uploads/story/2022/05/18/preview_GettyImages-1336136316.webp)
Lightspeed launches all-in-one marketing platform in ANZ
Wed, 18th May 2022
#
open source
#
loyalty programmes
#
digital marketing
ECommerce provider, Lightspeed has launched a new all-in-one marketing solution, Lightspeed Marketing & Loyalty in Australia and New Zealand.
![Story image](../../../../../uploads/story/2022/02/16/preview_GettyImages-1299223173.webp)
How franchisees can benefit from card-linked, frictionless rewards programs
Wed, 16th Feb 2022
#
martech
#
cx
#
loyalty programmes
Franchise owners are re-evaluating business priorities and making renewed commitments to improving customer experience due to the fallout of COVID-19.
![Story image](../../../../../uploads/story/2022/02/01/preview_GettyImages-1308962195.webp)
How investing in card-linked loyalty programs can improve customer retention
Tue, 1st Feb 2022
#
cx
#
data analytics
#
martech
Retailers can improve customer retention and secure repeat business through card-linked loyalty programs that remove friction and inconvenience for shoppers.