Customer engagement stories - Page 15

UK service SMEs scaling up must embrace automated scheduling to boost efficiency, reduce errors and enhance customer experience for sustainable growth.

Appian has been named on FinTech Global's 2025 AIFinTech100 list for pioneering AI-driven solutions that transform banking, compliance and financial services workflows.

BNP Paribas Personal Finance renews UK FinTech Innovation Lab for third year, focusing on Generative AI to enhance customer communication and engagement.

Talon.One has raised $135 million to advance its AI-powered loyalty platform, serving over 270 global brands including H&M and Adidas.

BI WORLDWIDE unveils BIW Channel Solutions, a global initiative using behavioural science and tech to enhance partner motivation in indirect sales channels.

Amperity has been named a leader in the IDC MarketScape 2025 for retail customer data platforms, praised for AI-driven tools and data unification.

NiCE celebrates EMEA and APAC firms for AI-driven customer experience excellence at its 2025 International CX Excellence Awards, spotlighting innovation and impact.

Targa Telematics has unified its global digital presence under one platform, enhancing brand identity after integrating Viasat across multiple countries.

AI is revolutionising car insurance by using connected vehicle data to enhance risk assessment, pricing, claims handling and fraud detection for tailored policies.

Staysure has adopted NiCE's CXone Mpower AI platform to enhance its digital travel insurance customer experience across Europe with omnichannel support.

CommBox launches CommSite AI, a conversational platform transforming websites with real-time, personalised chat to enhance user engagement and sales.

UK gaming and hospitality venues adopt contactless NFC sticker payments via ASK Global and Sticky Connections, enabling swift, hardware-free transactions.

Kia Connect now offers driver risk scores via its app across 27 European countries, helping users personalise insurance rates with insurers.

Genesys launches Cloud AI Studio with AI Guides, enabling firms to build scalable, ethical virtual agents for complex customer interactions without coding.

Over half of UK consumers feel brands lack personal touch, risking loyalty as marketers struggle to leverage real-time data for tailored experiences, says SAP Emarsys.

Salesforce launches Agentforce 3 to help enterprises scale AI adoption with enhanced control, interoperability, and real-time hybrid workforce insights.

Many marketers waste up to 20% of their budgets on outdated AI tools, struggling to keep pace with fast-moving social media trends and real-time data needs.

Avoid three common pitfalls when using AI for customer experience: integrate with your systems, avoid costly overhauls, and balance speed with strategy for best results.

NiCE expands its AI partnership with AWS to enhance CXone Mpower, bringing advanced AI-powered automation to customer experience workflows at enterprise scale.

RCS messaging in the UK has surged 65% in 2024, boosted by Apple iOS support and AI, as brands enhance customer engagement with richer, interactive chat tools.