Video marketing stories
Typeface unveils AI engine for governed marketing at scale
Last month
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devops
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martech
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partner programmes
Typeface launches a Marketing Orchestration Engine, unifying AI agents, brand data and IT controls to govern cross-channel campaigns at scale.
Adobe adds Quick Cut AI to streamline Firefly editing
Thu, 26th Feb 2026
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martech
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digital entertainment
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genai
Adobe's Quick Cut AI auto-assembles long clips in Firefly, giving creators a structured first edit to refine pacing, shots and style.
Marketers boost budgets as LLMs emerge as key audience
Thu, 19th Feb 2026
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digital transformation
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martech
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digital entertainment
Marketers plan to raise content budgets for 2026 as large language models rapidly become a primary audience and core performance metric.
Adobe adds dedicated YouTube Shorts tools to Premiere
Sat, 13th Dec 2025
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martech
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digital entertainment
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genai
Adobe has built a dedicated YouTube Shorts workspace into Premiere mobile, letting creators edit vertical clips and upload directly in-app.
UK businesses urged to blend agility & discipline for 2026 growth
Thu, 30th Oct 2025
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cx
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martech
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partner programmes
UK firms advised to combine agility and discipline in 2026 amid modest growth, tech advances, ESG focus, and evolving workforce and regulations.
Google adds photo-to-video tool to Gemini as Veo 3 rollout expands
Mon, 14th Jul 2025
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digital entertainment
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ai
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google
Google's Gemini AI now turns photos into eight-second videos with sound, powered by Veo 3, for AI Pro and Ultra subscribers in 150+ countries.
How to craft effective prompts for Google's Veo 3 video AI
Thu, 10th Jul 2025
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digital entertainment
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genai
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ai
Google's Veo 3 transforms simple prompts into stunning videos with sound and dialogue; effective results hinge on well-crafted instructions.
Movavi study finds global users embrace AI & creative filters
Fri, 30th May 2025
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e-learning
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digital entertainment
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ai
Movavi's study of 70 million users reveals a global embrace of AI and creative filters in video editing, with extensive experimentation beyond basic cuts.
LinkedIn expands BrandLink, offers video ads with top creators
Fri, 2nd May 2025
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digital entertainment
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ai
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smb
LinkedIn expands BrandLink, offering advertisers premium video content from top creators to engage over 1 billion members in the US and UK.
Brightcove launches AI Content Suite for video creators
Thu, 30th Jan 2025
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martech
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digital entertainment
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personalisation
Brightcove has launched its AI Content Suite, a revolutionary toolset aimed at enhancing video production efficiency and audience engagement for businesses.
AI to transform B2B marketing strategies in 2025
Mon, 18th Nov 2024
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cx
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martech
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partner programmes
In 2025, AI is set to revolutionise B2B marketing, driving strategic planning and customer engagement, says Marketing Eye's Anna D'Souza.
Brightcove unveils Marketing Insights to boost video ROI
Tue, 12th Nov 2024
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martech
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partner programmes
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digital entertainment
Brightcove unveils Marketing Insights, enhancing video campaign measurement to empower marketers in optimising content strategies and tracking performance.
Customer Catalyst launched to help tech marketers with video content
Wed, 22nd May 2024
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data analytics
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martech
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digital entertainment
AZK Media launches Customer Catalyst to meet growing demand for high-quality video content, aiming to boost conversions and customer acquisition in the APAC region.
IDC names ANZ's top Digital Disruptor and Digital Transformer
Thu, 7th Sep 2017
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digital entertainment
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cloud services
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video
The nominations went through a rigorous judging process to determine the top Digital Transformer and Digital Disruptor for ANZ.